The ultra-fast cooling technical is a newly developed thermal technical in recent years for the hot-rolled steel plate. The key to develop the ultra-fast cooling equipment are the design of the nozzle structure and the cooling process. The heat exchange mechanism of the jetting impingement heat transfer mode was illustrated during ultra-fast cooling process for the hot-rolled steel plate in this paper. The flow field characteristics and the cooling technological process during the plate ultra-fast cooling process were simulated. And the newly-developed ultra-fast cooling equipment for the hot-rolled plate and its application were also introduced in this paper.