In order to realize the parametric design of the conjugate cam beating-up mechanism, on the basis of the technological parameters of beating-up mechanism, ideal kinematical curves of the beating-up mechanism are builded, and the mathematical model of reverse solution for this mechanism is established. The parameters of this beating-up mechanism are obtained by reverse solution according to the kinematic requirements and the constructed ideal kinematic curves. The secondary development of UG is conducted based on VB.NET, the parametric design platform which is integrated with the functions of parametric reverse solution, motion simulation, three-dimensional modeling and virtual assembly is built. After entering the technological parameters of beating-up and essential structural parameters by users, the three-dimensional drawing of main parts such as the conjugate cam and shaft, can be obtained by this platform, also the processing data of the cam can be calculated. This platform provides a rapid approach for the parametric design of beating-up mechanism.