The work aims to present a novel press system, and to investigate its feasibility by performing a kinematic study. Firstly, the new design is proposed, which is composed by a motor, a constant speed coupling, a gear reducer, a generalized Oldham coupling, and a slider-crank mechanism. Secondly, its structural sketch is drawn, and its kinematic dimensions are obtained by studying its motion geometry. Then, a design example is given for illustration. Moreover, the solid model of the design is established, and then the validity of the design is verified by kinematic simulation using ADAMS software. Finally, the effects of different link ratios on the output motion are examined by conducting a number of simulations. The results of simulations show that the new design can produce more flexible output motion than a mechanical press. In addition, it has the advantages of lower cost, high reliability, and lower energy consumption, compared to a servo press.