The paper presented the texture evolution during primary recrystallization and following grain growth in the heavily cold-rolled Ni3Al single crystals. It turned out that the texture evolution occurred in the two stages. First, primary recrystallization caused the drastic change of the as-rolled texture. Then, as grain growth proceeded, the texture returned to the same one as the as-rolled textures. This texture return can be designated as Texture memory effect. The mechanism of the texture memory effect was discussed based on the analysis of the orientation relationship between the as-rolled and the primary recrystallization textures.