This paper presents a detailed failure analysis on a rivet, which broke into two parts from the joint place between head and shank under a load of seven tons during service, by the combination of optical microscopy, SEM and EDS. The metallographic examination shows some micro-inclusions in the sample and many micro-cracks along the grain boundaries. SEM and EDS results show that the surface of the rivet was plated with a zinc coating and it was eroded severely. The fracture surface exhibits the characteristic of quasi-cleavage fracture, indicating an intergranular brittle fracture mode. Some micro-pores were found on the facets of intergranular cracked grains. Most importantly, the Crow-toe Pattern, one of river patterns or hairline seams, which is a typical microstructure of hydrogen embrittlement, was observed on the fracture. Based on above analysis, it is concluded that the failure of the rivet is caused by the hydrogen embrittlement. The hydrogen, most likely, comes from the zinc plating process. Due to the aggregation and diffusion of hydrogen into the matrix, the brittle cracking happens in the regions with stress concentration because of the volume expansion effect under the external force.