Analysis of Game Theory on the Price of Supply Chain Based on Bertrand Model

Abstract:

Article Preview

As market competition intensifies, Price competition as the most common and effective way of market competition among operators is quite active. Used game theory, analysis price game and inter-enterprise competition by Bertrand model, and illustrated the importance of product differentiation and build the core competitiveness by case.

Info:

Periodical:

Edited by:

Robin G. Qiu and Yongfeng Ju

Pages:

274-278

DOI:

10.4028/www.scientific.net/AMM.135-136.274

Citation:

L. Xia and T. T. Song, "Analysis of Game Theory on the Price of Supply Chain Based on Bertrand Model", Applied Mechanics and Materials, Vols. 135-136, pp. 274-278, 2012

Online since:

October 2011

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Price:

$35.00

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