The Deep Meaning of Enterprise Culture Construction

Abstract:

Article Preview

Since 1990s, enterprise management has gradually become from experience management and scientific management to cultural management, the enterprise cultural construction transformed an important way to improve enterprise operating performance. Its profound meaning is: to condense and activate human capital, cultivate core competence, enhance the brand image, enhance the efficiency of management system.

Info:

Periodical:

Advanced Materials Research (Volumes 268-270)

Edited by:

Feng Xiong

Pages:

715-720

DOI:

10.4028/www.scientific.net/AMR.268-270.715

Citation:

X. T. Liu "The Deep Meaning of Enterprise Culture Construction", Advanced Materials Research, Vols. 268-270, pp. 715-720, 2011

Online since:

July 2011

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Price:

$35.00

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