The Deep Meaning of Enterprise Culture Construction
Since 1990s, enterprise management has gradually become from experience management and scientific management to cultural management, the enterprise cultural construction transformed an important way to improve enterprise operating performance. Its profound meaning is: to condense and activate human capital, cultivate core competence, enhance the brand image, enhance the efficiency of management system.
X. T. Liu "The Deep Meaning of Enterprise Culture Construction", Advanced Materials Research, Vols. 268-270, pp. 715-720, 2011