Study on the Fashionable and Preferable Emotion of Men’s T-Shirt between Males and Females

Abstract:

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T-shirt attracts a crowd of various consumers and endures worldwide popularity for both ever-changing style and colour-rich. In this article, it takes 42 men’s T-shirts as the objects, “fashionable” and “preferable” as emotional stimuli words were used from the point of view visual cognition. The aim of this paper is to provide concrete basis for the design of more fashionable and preferable emotion of men’s T-shirts to meet the needs of young consumers.

Info:

Periodical:

Edited by:

Rui Wang and Huawu Liu

Pages:

658-661

DOI:

10.4028/www.scientific.net/AMR.331.658

Citation:

X. X. Zhang et al., "Study on the Fashionable and Preferable Emotion of Men’s T-Shirt between Males and Females", Advanced Materials Research, Vol. 331, pp. 658-661, 2011

Online since:

September 2011

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Price:

$35.00

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