Research of Analysis on Special Dynamic Factors in Product Project

Abstract:

This paper adopts the methods of horizontal expansion ideas, multi-angle studies and examples validation to study special dynamic factors in a product project. It is found that the dynamically changing social, policy and economic factors outside the company will produce a strong interference with the normal operation of product project, the actual operating condition of the project also strongly influence on the economic profit and loss in the product project. The results show that the company management, technical and financial staffs can avoid the risk rapidly by taking response strategies, and enterprise can take measure of releasing project development information in advance to create a favorable environment for future product project to be on the market, lead to a good social media for the product project, and reduce the interferences which come from policy and public opinion against this product project operation. The strategies have the significance of promoting a brand image effectively, warning competitors, and misleading competitors.

• Periodical: Applied Mechanics and Materials (Volumes 201-202)
• Pages: 613-616
• DOI: https://doi.org/10.4028/www.scientific.net/AMM.201-202.613
• Online since: October 2012
• Authors: Zhi Qiang Bu, Zhi Bin Xie
• Keywords: Dynamical Factor, Project Schedule, Rapid Response Strategy, Release Information in Advance

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