A Study for Network-Based Corporate Identity Information Service System

Abstract:

In the modern information era, communication between customers and designers must be efficient and systematic, streamlining the design process. Design processes should be interactive and effective. The Corporate Identity Information Service System (CIISS), based on a network platform, achieves this, allowing customers to participate in and evaluate the design of Corporate Identity Systems (CIS). This personalized information service system integrates corporate logos, terms and their application to merchandise, helping customers to visualize concepts and generate designs in real-time via the network. A network system was developed to support a customized commercial system for CIS design. Interfaces and object-oriented methods were integrated into an online real-time publishing information system with a database and search engine. Designers and customers are able to utilize digitized images of merchandise, corporate logos and wordings and retrieve relevant information on corporate logos, symbols, color schemes and specific wording simultaneously. This system provides rapid communication through a real-time display and customized information service, making the process of CIS design more efficient for both designer and customer.

• Periodical: Applied Mechanics and Materials (Volume 311)
• Pages: 49-54
• DOI: https://doi.org/10.4028/www.scientific.net/AMM.311.49
• Online since: February 2013
• Authors: Yu Lin Hsu, Pai Ling Chang, Yun Shing Chen, Da Wei Lin
• Keywords: Computerized Information Systems (CIS), Corporate Identity System, Database, Search Engine

References

[1] Bai, S. (1995). The design and implementation of visual tool AUTOUI for user interface design. Chinese Science Abstracts Series A, part A, 14(3), 55-55.

[2] El-Said, M. G., Fischer, G., Gamalel-Din, S.A., & Zaki, M. (1997). ADDI: a tool for automating the design of visual interfaces. Computers and Graphics, 21(1), 79-87.

DOI: 10.1016/s0097-8493(96)00072-6

[3] Nilsson, E. G., Floch, J., Hallsteinsen, S., & Stav, E. (2006). Model-based user interface adaptation. Computers and Graphics, 30(5), 692-701.

DOI: 10.1016/j.cag.2006.07.003

[4] Chen, H. M. (1998). Commercial Art Design. North Star Publishing Co., Taipei, Taiwan

[5] Per Mollerup. (2000). Marks of Excellence. Phaidon Press Limited, London.

[6] Lyu, Jr. J. (2005). A strategic framework for new service development. International Journal of Services and Operations Management, 1(2), 123-133.

[7] Zhong, D. X. (2000). Color space analysis in color image segmentation. ACM International Conference Proceeding Series, 9, 47-49.