Application of Ontology Technology in Agricultural E-Commerce

Wei Dong; Jing Zhang; Jie Zhu; Xu Ning Liu

doi:10.4028/www.scientific.net/AMM.373-375.1839

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HomeApplied Mechanics and MaterialsApplied Mechanics and Materials Vols. 373-375Application of Ontology Technology in Agricultural...

Application of Ontology Technology in Agricultural E-Commerce

Abstract:

To solve the problems of semantic heterogeneity in agricultural e-commerce, improve standardization of agricultural products in agricultural e-commerce, the agricultural e-commerce is investigated from the perspective of ontology. The paper firstly introduces the concept and theory of ontology, analyzes agricultural products activities during the process of e-commerce, and evaluates the application of ontology technology in agricultural e-commerce, then develops the e-commerce standards for the agricultural products, and builds the ontology knowledge base of agricultural e-commerce, implementing the standardization of agricultural knowledge in agricultural e-commerce. The simulation results indicate that the application of ontology in the agricultural e-commerce solves the problems of traditional agricultural e-commerce, and provides sharing platform for the agricultural knowledge, contributing to the development of agricultural e-commerce.

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Periodical:

Applied Mechanics and Materials (Volumes 373-375)

Pages:

1839-1842

DOI:

https://doi.org/10.4028/www.scientific.net/AMM.373-375.1839

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Online since:

August 2013

Authors:

Wei Dong, Jing Zhang, Jie Zhu, Xu Ning Liu

Keywords:

Agricultural Product, E-Commerce (EC), Ontology

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