Joint Purchase Service System Research Based on User Needs

Lu Fang Zhang; Sha Sha Fang

doi:10.4028/www.scientific.net/AMM.423-426.1823

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HomeApplied Mechanics and MaterialsApplied Mechanics and Materials Vols. 423-426Joint Purchase Service System Research Based on...

Joint Purchase Service System Research Based on User Needs

Abstract:

Joint purchase is a new concept that came into being in recent years. It is gradually on the rise and development. In view of the unreasonable information structure about existing joint purchase website.In this paper, by using the research method of Ethnography, the lifestyles and behaviors of joint purchase groups are observed, and attributes of target groups are concluded. Users’ potential needs are tapped while qualitative data are analyzed with SCAT qualitative tool. Some needs’ factors and suggestions are given for joint purchase service system,and prepare for developing mobile application software about joint purchase.

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Periodical:

Applied Mechanics and Materials (Volumes 423-426)

Pages:

1823-1826

DOI:

https://doi.org/10.4028/www.scientific.net/AMM.423-426.1823

Citation:

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Online since:

September 2013

Authors:

Lu Fang Zhang*, Sha Sha Fang

Keywords:

Ethnography, Joint Purchase, Mobile Internet, User Needs

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* - Corresponding Author

References

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