As the WAP (Wooden Acoustic Panel) is a kind of newly-emerged functional and decorative building material, this dissertation conducted a scientific analysis on its qualitative and functional design requirements. The method of QFD (Quality Function Deployment) was introduced in this dissertation. Through market survey, voice of customer about qualitative requirements on the WAP was obtained, while a customer needs deployment table was gained based on requirement transformation and clustering. Then a technical requirement deployment table was prepared corresponding to the customers’ requirements. Finally, the quality house for product plan and location of components were acquired. The result indicates that the quality and function requirement of WAP obviously cover the following perspectives: firstly attaching great importance to improvement in acoustic absorption and price reduction, specifically paying attention to material selection of core materials, panel thickness, punching rate and aperture; secondly taking environmental protection and decorative function into consideration which means to concern surface material selection, decorative function and glue joint technique, and finally thinking about the sizes of panels and convenience in installation.