Research on Core Competitiveness of Real Estate Enterprise Based on Factor Analysis and Clustering Analysis

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Abstract:

From their own characteristics and actual situation of real estate enterprise, according to the connotation of core competitiveness, through different angles, the paper builds up the index system of the real estate enterprises core competitiveness. Then calculate the core competitiveness of 40 samples with factor analysis method and get the comprehensive score. Found that management ability and operation ability are important factors to decide the real estate enterprises core competitiveness .Based on this study use cluster analysis to classify 40 samples and make comments and suggestions accordingly.

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1323-1329

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October 2013

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© 2014 Trans Tech Publications Ltd. All Rights Reserved

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