The Research of External Factors in Product Image Design

Abstract:

The external factors that affect the product image design is discussed. Based on Cultural values, external factors such as social culture, national culture, enterprise culture, progress of science and technology are analyzed. The excellent product design is the harmonious and unified performance of the internal and external factors that achieve its ultimate harmony in the Vision, experience, mind of human, it provide consumers with an overall impression. The excellent product design can form a complete and unified image of the product. The above is the product image design for the designers.

• Periodical: Applied Mechanics and Materials (Volumes 635-637)
• Pages: 1965-1968
• DOI: https://doi.org/10.4028/www.scientific.net/AMM.635-637.1965
• Online since: September 2014
• Authors: Lei Yang*
• Keywords: Cultural, Enterprise Culture, External Factors, Fashion, National Culture, Science and Technical Progress, Social Values

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