Thoughts on Product Development Oriented to Sustainability in Organizational Overview

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The process of product development is increasingly critical factor for the competitiveness of the companies, especially with the increasing internationalization of markets, increased diversity and reduced product life cycle. Besides, companies must be willing to promote the concepts of sustainability to create products that offer environmental, social and economic benefits while protecting public health, welfare and environmental. Because it is of crucial strategic point within organizations, as part of the thought on the product development process, it was accomplished a literature review with the aim of understanding how sustainability is being addressed in product development models. The selected models were verified through a content analysis in order to identify and map the activities of the development process that were related to sustainable product design (presented in a descriptive framework). The study results show that the discussion on models of product development oriented to sustainability is still very fragmented in the literature and there is a concentration of approach to the topic in phases related to informational design and conceptual design. Nevertheless, it is still necessary to deepen the application of concepts related to sustainability in product development from an overview of their processes, since evolution has occurred most often in practices directed at engineering processes and aids tools. The analysis of the articles also found that companies, whether by legal pressures, market or consumers, need to adopt sustainability systemically into their strategies, where all parties are considered. The final product should incorporate the concepts related to the triple bottom line throughout all phases of the project in order to optimize the development process and ensure truly sustainable product. It is believed that companies that adopt these more sustainable practices for their products will certainly change the behaviour related to consumer, social equity and preserving the planet.

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Advanced Materials Research (Volumes 1061-1062)

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1238-1244

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December 2014

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© 2015 Trans Tech Publications Ltd. All Rights Reserved

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