Automobile Modeling Evaluations Based on Electrophysiology

Abstract:

Electroencephalogram (EEG) and event-related potential (ERP) were conducted, in order to research brain functions associated with the effect of design for car models. The results demonstrated enhanced alpha and beta power of EEG by looking at the favorite car model. The ERP powers were strongly blocked (reduced) by looking at the un-favorite car model. EEG/ERP could be the electrophysiological index for automobile modeling evaluations.

• Periodical: Advanced Materials Research (Volumes 118-120)
• Pages: 454-458
• DOI: https://doi.org/10.4028/www.scientific.net/AMR.118-120.454
• Online since: June 2010
• Authors: Hong Wang, Jian Wang, Ning Ning Zhang, Guang Bin Sun, Hai Long Huang, Hai Bin Zhao
• Keywords: Automobile Modeling, Electroencephalograph, Event-Related Potential

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