Mode Choice Behavior Analysis by Using a Semi-Compensatory Discrete Choice Model

Chong Wei; Lin Xiao; Chun Fu Shao

doi:10.4028/www.scientific.net/AMR.838-841.3300

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Mode Choice Behavior Analysis by Using a Semi-Compensatory Discrete Choice Model
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HomeAdvanced Materials ResearchAdvanced Materials Research Vols. 838-841Mode Choice Behavior Analysis by Using a...

Mode Choice Behavior Analysis by Using a Semi-Compensatory Discrete Choice Model

Abstract:

In this study we proposed a semi-compensatory model to analyze the mode choice behavior. The proposed model formulated the conjunctive rule through a straightforward way. The proposed model can take into account the probability distribution of the threshold involved by the conjunctive rule. To estimate the parameters of the proposed model, we derived the posterior distribution of the parameters by using the Bayes theorem and developed a blacked Metropolis-Hastings algorithm to carry out the estimation based on the posterior distribution. We also employed the data augmentation technology to simplify the estimation procedure. The proposed model was validated by using a SP survey dataset. We compared the performance of the proposed model to that of the logit model.

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Periodical:

Advanced Materials Research (Volumes 838-841)

Pages:

3300-3304

DOI:

https://doi.org/10.4028/www.scientific.net/AMR.838-841.3300

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Online since:

November 2013

Authors:

Chong Wei*, Lin Xiao, Chun Fu Shao

Keywords:

Bayesian Analysis, Conjunctive Rule, Metropolis-Hastings Algorithm, Semi-Compensatory Model, Sp Survey Data

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