5-Gram Unified Event Model

Xin Yao Zou

doi:10.4028/www.scientific.net/AMM.34-35.1319

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HomeApplied Mechanics and MaterialsApplied Mechanics and Materials Vols. 34-355-Gram Unified Event Model

5-Gram Unified Event Model

Abstract:

In this paper, a 5-gram unified event model (UEM5) is presented, which facilitates user session identification and provides better quality data for mining algorithms. Experimental results show that UEM5 is a high quality data source and has favorable online logging and offline mining performance. It can be well applied in E-commerce applications, including Web personalization, recommendation and business intelligence.

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Periodical:

Applied Mechanics and Materials (Volumes 34-35)

Pages:

1319-1322

DOI:

https://doi.org/10.4028/www.scientific.net/AMM.34-35.1319

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Online since:

October 2010

Authors:

Xin Yao Zou

Keywords:

E-Commerce (EC), Unified Events Model, Web Mining

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References

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