Research on the E-Commerce's User Experience Evaluation Model

Xin Xiong Liu; Qing Yun Liu; Wei Wang; Cong Mei Huang; Wen Si Li

doi:10.4028/www.scientific.net/AMM.427-429.2859

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HomeApplied Mechanics and MaterialsApplied Mechanics and Materials Vols. 427-429Research on the E-Commerce's User Experience...

Research on the E-Commerce's User Experience Evaluation Model

Abstract:

Firstly, the current situations of E-commerces user experience evaluation model were analyzed. And then, fuzzy comprehensive analyses were introduced. After that, an improved E-commerces user experience evaluation model based on fuzzy comprehensive analysis was established. In improved model, user experience hierarchy model was created based on psychological-stratification, experts fuzzy evaluations of evaluation factors were integrated into fuzzy matrix by using the theory of Triangular Fuzzy Numbers. Finally an example is given to show the rationality and the effectiveness of the method.

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Periodical:

Applied Mechanics and Materials (Volumes 427-429)

Pages:

2859-2863

DOI:

https://doi.org/10.4028/www.scientific.net/AMM.427-429.2859

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Online since:

September 2013

Authors:

Xin Xiong Liu, Qing Yun Liu, Wei Wang, Cong Mei Huang, Wen Si Li

Keywords:

E-Commerce (EC), FAHP, User Experience

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