For Search Engine Optimization Strategy Analysis of Website Design

Xi Jie Yin; Jian Guo Xu; Xiao Feng Zhao

doi:10.4028/www.scientific.net/AMM.519-520.383

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HomeApplied Mechanics and MaterialsApplied Mechanics and Materials Vols. 519-520For Search Engine Optimization Strategy Analysis...

For Search Engine Optimization Strategy Analysis of Website Design

Abstract:

Whether on a company's website or personal website, there will be a optimization and promotion process, which is a systematic project. Search Engine Optimization (SEO) is one of the mainstream technologies in the field. From the perspective of the working principles of the search engine, this thesis aims to analyze sorting methods of the search engines and find out the main factors influencing the page rank, and then to analyze the structure, content, site navigation, keywords, strategy and optimization of links of the website, etc., and to put forward relevant optimization strategy.

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Periodical:

Applied Mechanics and Materials (Volumes 519-520)

Pages:

383-386

DOI:

https://doi.org/10.4028/www.scientific.net/AMM.519-520.383

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Online since:

February 2014

Authors:

Xi Jie Yin, Jian Guo Xu, Xiao Feng Zhao

Keywords:

Enterprise Website, Network Promotion, Optimization Strategy, Search Engine, SEO

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