The competitive power of enterprise in the evaluation usually by enterprise economic benefits financial standards, in order to make the results more reasonable, this paper applied the fuzzy comprehensive evaluation method, by one insurance company management, human resources, market control ability to carry on the analysis, summarizes the influence of the competitiveness evaluation index, and use the weighted statistics calculation of index weight, the establishment of the enterprise competitive power evaluation fuzzy comprehensive evaluation model, and formed a relatively systematic and comprehensive evaluation system, this model is helpful to understand the development of the enterprise locus for enterprises to formulate the corresponding development strategy, to promote enterprise's sustainable development has a certain function, for the enterprise competitive power evaluation provides a quantitative analysis, so that the evaluation work to achieve satisfactory results. This method can also be extended to more the enterprise the competitive ability for transverse comparison.
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