The Effect of the Income Level and Purchasing Method on the Purchase of High-Efficiency Appliances

An Na Won; Won Hwa Hong

doi:10.4028/www.scientific.net/AMM.635-637.2041

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HomeApplied Mechanics and MaterialsApplied Mechanics and Materials Vols. 635-637The Effect of the Income Level and Purchasing...

The Effect of the Income Level and Purchasing Method on the Purchase of High-Efficiency Appliances

Abstract:

With This study investigated and analyzed the income levels and purchasing methods of home appliance buyers in order to obtain implications for the distribution of high-efficiency appliances. A questionnaire survey was conducted for 2,250 households in Korea. As a result, there was no difference in online and offline purchasing ratio by income. However, when the purchasing patterns of all consumers were examined, the online purchase rate had increased more than the offline one. It was shown that consumers had high reliability on online purchase. Moreover, according to online purchasing patterns (internet shopping and others), the online purchase rate of high-efficiency appliances was relatively higher than the offline one.

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Periodical:

Applied Mechanics and Materials (Volumes 635-637)

Pages:

2041-2044

DOI:

https://doi.org/10.4028/www.scientific.net/AMM.635-637.2041

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Online since:

September 2014

Authors:

An Na Won*, Won Hwa Hong

Keywords:

High-Efficiency Appliances, Households Sector, Income Level, Questionair

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References

[1] Anna won, Wonhwa Hong, A study on the influence of Energy Efficiency Grade Label on the purchase of high-efficiency appliances – by the questionnaire method in KOREA, the 10th international symposium of AIUE2013, pp.172-177. 2013. 09.

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