A Research on Characteristics of Customer Value Formation Based on Markov Chain

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Abstract:

A Markov chain can be fully determined by the statistical properties of its initial stateand the transfer probability matrix. According to this clue, the authors make a metrological testing model on the customer value and its formation characteristics, and then find that the customer value metrological testing model on Markov chain can well illustrate the characteristics of a corporate customers’ value.

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Periodical:

Advanced Materials Research (Volumes 1073-1076)

Pages:

1529-1532

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Online since:

December 2014

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© 2015 Trans Tech Publications Ltd. All Rights Reserved

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