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A Research on Characteristics of Customer Value Formation Based on Markov Chain
Abstract:
A Markov chain can be fully determined by the statistical properties of its initial stateand the transfer probability matrix. According to this clue, the authors make a metrological testing model on the customer value and its formation characteristics, and then find that the customer value metrological testing model on Markov chain can well illustrate the characteristics of a corporate customers’ value.
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1529-1532
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December 2014
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© 2015 Trans Tech Publications Ltd. All Rights Reserved
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