The Competitive Strategies of a Green Energy Company

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Abstract:

Renewable energy is an ideal source of power, with advantages such as low pollution, low energy consumption, sustainability, and an inexhaustible supply of energy. The method of importance-performance analysis (IPA) is frequently applied to measure satisfaction and to improve competitive strategies. In this study, we perform a complete analysis of the operational performance of Taiwanese renewable energy industries. A wind power company was recruited as a case study, and IPA was employed to survey and evaluate the company’s competitive performance. Subsequently, the results were used as a guide to improve the performance of the company.

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Advanced Materials Research (Volumes 1073-1076)

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2664-2668

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December 2014

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© 2015 Trans Tech Publications Ltd. All Rights Reserved

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