This paper studies the High strength and high performance concrete that is suitable for the steel reinforced concrete. In the basis of meeting the durability, strength, workability and volume stability, the mix proportioning of high strength and high performance concrete is optimized in the aspect of engineering cost . By experiments, minimum range of mix proportioning is defined which can meet the requirement of the every performance of high strength and high performance concrete, constraints are given, then, mathematical model of the optimization design for mix proportioning of high strength and high performance concrete is determined. Linear optimization problem is solved by MATLAB programming. Optimization example shows that optimization approach is feasible and effective in the paper.