Development of Managerial Creativity

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Abstract:

Creativity has been rightfully considered to be one of the main resources of the 21st century. Only the growth of creativity and mobilization of the human innovative potential can secure an access to the reserve that is essential for successful and humane development of economy and society. According to a study by the Institute for Prospective Technology Studies, 70% to 80% of competitiveness and growth of enterprises will be based on new knowledge and skills of employees. This assumption is based on changes in the business environment of the 21st century – the continuing globalization of markets, intensifying competition, improving speed of innovation and the boom of information and communication technologies.

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Periodical:

Advanced Materials Research (Volumes 482-484)

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996-999

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Online since:

February 2012

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© 2012 Trans Tech Publications Ltd. All Rights Reserved

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DOI: 10.2507/22nd.daaam.proceedings.616

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