Evaluation Theory and Application of Logistics Enterprise Customer Satisfaction Degree

Xue Lian Liu

doi:10.4028/www.scientific.net/AMR.664.1155

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Evaluation Theory and Application of Logistics Enterprise Customer Satisfaction Degree
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HomeAdvanced Materials ResearchAdvanced Materials Research Vol. 664Evaluation Theory and Application of Logistics...

Evaluation Theory and Application of Logistics Enterprise Customer Satisfaction Degree

Abstract:

Customer satisfaction is the source of power for enterprise sustainable development. This thesis constructs customer satisfaction degree evaluation index system of logistics enterprise, and uses a fuzzy algorithm to establish customer satisfaction degree evaluation model of logistics enterprise, and then a case study is given, the result basically tallies with enterprise actual condition, supplies theoretical basis for enterprise’s further development and rectification.

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Periodical:

Advanced Materials Research (Volume 664)

Pages:

1155-1160

DOI:

https://doi.org/10.4028/www.scientific.net/AMR.664.1155

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Online since:

February 2013

Authors:

Xue Lian Liu

Keywords:

Customer Satisfaction Degree, Fuzzy Evaluation, Logistics Enterprise

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