Feasibility Study on Material Selection of Corporate Brand Image Design

Yan Meng; Li Zhang

doi:10.4028/www.scientific.net/AMR.706-708.2083

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HomeAdvanced Materials ResearchAdvanced Materials Research Vols. 706-708Feasibility Study on Material Selection of...

Feasibility Study on Material Selection of Corporate Brand Image Design

Abstract:

In the process of corporate brand image design, material selection is the first step of corporate brand image design and it shall obey the principle of environmental protection and resource conservation. Improvement of attention consciousness to green materials directly affects building of corporate brand image. From the angle of safety, in-depth study was done aimed at material application in corporate packaging and image wall; feasibility of its processing and implementation was discussed under the current technical conditions like property and functional structure of the materials to satisfy the limitation of sustainable development in the process of building brand image.

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Periodical:

Advanced Materials Research (Volumes 706-708)

Pages:

2083-2086

DOI:

https://doi.org/10.4028/www.scientific.net/AMR.706-708.2083

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Online since:

June 2013

Authors:

Yan Meng, Li Zhang

Keywords:

DEHP, Fireproof ACP, Food Safety, Green Ink, Green Materials, PVC

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