Analysis of Car Sales Mode in China

Xiang Hua Shang

doi:10.4028/www.scientific.net/AMR.912-914.1851

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HomeAdvanced Materials ResearchAdvanced Materials Research Vols. 912-914Analysis of Car Sales Mode in China

Analysis of Car Sales Mode in China

Abstract:

with the rapid development of automobile industry in our country, the traditional sales mode cannot meet the needs of the development of enterprise. This paper aims at analyzing automobile marketing mode, summarizing the sales mode of deficiencies in the current market, so as to predict the development direction of automobile sales mode and trend effectively, thus provide the decision-making reference for China's auto manufacturers, distributors, etc.