Consumers Individual Experience on Buying Clothes Based on Things of Internet and Virtual Reality Technology

Abstract:

Consumers are faced with many complicated problems in fitting clothes in the Internet and the entity shop. By combining the things of internet with virtual reality technology, we collected the consumer information to construct a virtual scene and provided personalized shopping experience for consumers. It greatly stimulated consumer desire to buy and improved the transaction amount. Keywords: Things of Internet, Wireless Sensor, Virtual Reality Technology, Individual Experience, Customer Relationship Management, Radio Frequency Identification, Cloud Computing

• Periodical: Advanced Materials Research (Volumes 962-965)
• Pages: 2944-2946
• DOI: https://doi.org/10.4028/www.scientific.net/AMR.962-965.2944
• Online since: June 2014
• Authors: Ling Ling Zhang, Sheng Xian Xie, Yang Li Jia, Bao Xian Jia
• Keywords: Cloud Computing, Customer Relationship Management, Individual Experience, Radio Frequency Identification, Things of Internet, Virtual Reality Technology, Wireless Sensor

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