Remanufacturer-Manufacturer Collaborative Model in the same Channel under Three Channel Power Structures

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The model where the remanufacturer and the manufacturer collaborate with each other in the same channel has been studied before, while this paper firstly investigates it under three channel power structures. This paper investigates a single-period deterministic model which keeps the analysis simple so as to obtain sharper insights. The results characterize the optimal remanufacturing and pricing strategies for the remanufacturer and the manufacturer in the collaborative model under the three channel structures, and find that in each case, because the total market profit in the collaborative model is higher than the competitive model, the collaborative model will be built as soon as the remanufacturer’s profit is ensured. Besides, this paper compares the pricing strategies of the collaborative model between the channel structures.

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699-702

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September 2013

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© 2014 Trans Tech Publications Ltd. All Rights Reserved

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