Design Practitioner Perception in Determining the Terminology of Biomimicry, Anthropomorphised and Semantic (BAS) in Design Application

Abstract:

This paper focuses on the perception of the design practitioner about the terminology design of Biomimicry, Anthropomorphism and Semantic (BAS). This paper also shows the level of understanding design practitioner in evaluating and reviewing the terminology in design. In the world of design, the various elements incorporated into each design to meet the demand and give effect in developing products. For creative designer, ideas, creativity and in-depth knowledge of design can help them in producing designs and elements needed. As a designer, they have own perception in the interpretation of a design. This paper also discusses the level of understanding of the design practitioners in evaluating and reviewing the terms of design. The analysis results also clearly show the level of understanding of the design practitioner in identifying terms BAS.

• Periodical: Key Engineering Materials (Volume 660)
• Pages: 351-355
• DOI: https://doi.org/10.4028/www.scientific.net/KEM.660.351
• Online since: August 2015
• Authors: Muhamad Farizuan Rosli*, Mohamad Hariri Abdullah
• Keywords: Perception, Terminology, Understanding

References

[1] Desmet, P.M.A. & Hekkert.P. The basis of product emotions. In: W. Green and P. Jordan (Eds. ), Pleasure with Products, beyond usability. London: Taylor & Francis. (2002) 60-68.

DOI: 10.1201/9780203302279.ch4

[2] John S. Gero. Design Prototypes: A Knowledge Representation Schema for Design. AI Magazine (1990) Volume 11 Number 4 (© AAAI).

[3] Hekkert. P. Design aesthetics: Principles of pleasure in design. Psychology Science, Taylor & Francis. (2006) 2.

[4] Taylor, A J, Roberts, P H and Hall, M JD Understanding person product relationships—a design perspective, in W S Green and P W Jordan (eds) Human factors in product design: current practice and future trends, Taylor & Francis, London, UK (1999).

DOI: 10.1201/9781498702096-27

[5] WIKSTRÖM, L, Methods for Evaluation of Products' Semantics, PhD Thesis, (Sweden, Chalmers University of Technology). (1996).

[6] Oya Demirbilek: UNSW Faculty of the Built Environment Design Research Group. Bahar Sener: Department of Industrial Design and Technology, Loughborough University. article in Ergonomics, (2003) vol 46 nos. 13/14, pp.1346-1360.

DOI: 10.1080/00140130310001610874

[7] Benyus, Janine M. Biomimicry: innovation inspired nature. 2nd ed New York Harper Collins, Perennial, (2002)pp.129-139.

[8] Pawlyn, M., Biomimicry in Architecture. RIBA Publishing, London(2011).

[9] Gibson, J.J. The ecological approach to visual perception. Boston: Houghton-Mifflin. (1979).

[10] Miesler, Linda, Jan R. Landwehr, Ann L. McGill, and Andreas Herrmann, TheFace of Anthropomorphism: The Effects of Face-like Product Design Features on Consumers' Perceptions and Evaluations of Products.