LAHP-Based Theory of Building e-Commerce Customer Satisfaction Degree Index System
According to the development of electronic commerce, this paper analyzed the case of online shopping e-commerce customer satisfaction factors. Also based on AHP not only established a customer satisfaction evaluation index system, and rank the factors that influenced the indicators, and finally to propose a solution.
Yongping Zhang, Linhua Zhou and Elwin Mao
C. M. Jia and L. H. Yu, "LAHP-Based Theory of Building e-Commerce Customer Satisfaction Degree Index System", Applied Mechanics and Materials, Vol. 109, pp. 641-645, 2012