LAHP-Based Theory of Building e-Commerce Customer Satisfaction Degree Index System

Chun Mei Jia; Ling Hong Yu

doi:10.4028/www.scientific.net/AMM.109.641

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LAHP-Based Theory of Building e-Commerce Customer Satisfaction Degree Index System

Abstract:

According to the development of electronic commerce, this paper analyzed the case of online shopping e-commerce customer satisfaction factors. Also based on AHP not only established a customer satisfaction evaluation index system, and rank the factors that influenced the indicators, and finally to propose a solution.