Multi-Agent Approach for E-Commerce Negotiation

Abstract:

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In a dynamic environment of e-commerce, different business entities expect to interact with each other and have their transaction time include its cost minimized. In this paper, the concept of agent and multi-agent, as well as their structure, were introduced. At the same time, the negotiation protocol, negotiation strategies and the negotiation mechanism were also researched for e-commerce negotiation. The agent technology was exploited, based on which, the negotiation system was developed. This platform would improve negotiation efficiency by saving time and cost for e-commerce.

Info:

Periodical:

Edited by:

Kai Cheng, Yongxian Liu, Xipeng Xu and Hualong Xie

Pages:

183-188

DOI:

10.4028/www.scientific.net/AMM.16-19.183

Citation:

P. C. Su et al., "Multi-Agent Approach for E-Commerce Negotiation", Applied Mechanics and Materials, Vols. 16-19, pp. 183-188, 2009

Online since:

October 2009

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Price:

$35.00

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