Analysis of E-Commerce Application in Coal Enterprises: A Case Study of Shandong Quanxing Enterprise

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Shandong Quanxing enterprise, a Chinese traditional coal enterprise to build e-commerce website actively for offering all coal-related information and services, expansion of company, promote the corporate image, optimize the internal structure, reduce operation costs, simplify distribution procedures and so on, was built in Dec 2005. This paper surveys the status quo of e-commerce application in Shandong Quanxing enterprise comprehensively from the perspective of technology, management, website, operation and cooperation. Based on the analysis and current development trend of e-commerce application, this paper puts forward with some suggestions for Shandong Quanxing enterprise.

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2746-2750

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December 2012

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© 2013 Trans Tech Publications Ltd. All Rights Reserved

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