Analysis of Factors Influencing the Development of Medical E-Commerce Based on ISM

Guo Gang Li; Jing Kong; Zhe Yin

doi:10.4028/www.scientific.net/AMM.444-445.1612

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HomeApplied Mechanics and MaterialsApplied Mechanics and Materials Vols. 444-445Analysis of Factors Influencing the Development of...

Analysis of Factors Influencing the Development of Medical E-Commerce Based on ISM

Abstract:

The development of medical E-commerce is facing many challenges and constraints from government, businesses, individuals and other aspects. This paper, on the basis of the full investigation, elaborates Interpretative Structural Modeling (ISM) to make qualitative analysis. The modeling shows a clear hierarchical relationship between the various influencing factors and differentiates the surface factors, shallow factors, middle factors and underlying factors to expect to provide some suggestions for the development of medical E-commerce, and also lay the theoretical foundation for the quantitative analysis.

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Periodical:

Applied Mechanics and Materials (Volumes 444-445)

Pages:

1612-1619

DOI:

https://doi.org/10.4028/www.scientific.net/AMM.444-445.1612

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Online since:

October 2013

Authors:

Guo Gang Li, Jing Kong, Zhe Yin

Keywords:

ISM, Medical E-Commerce, SWOT Analysis

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References

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