Research on Computer Aided Index System Establishment of SWOT

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Abstract:

SWOT analysis is a classical analysis tool of competitive intelligence. The affect depends on whether all internal and external factors were analyzed. The construction of index system of SWOT analysis requires a lot of human resource. To resolve this issue, a method for computer aided index system establishment of SWOT analysis is proposed. This method can be automated extract and classify the key words. And the index system of SWOT analysis is generated by words classified information contained in words categories. In addition, the method can generate suggestions of indexes weight according to the amount, frequency and timing of key words contained in their classes.

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899-904

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February 2014

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© 2014 Trans Tech Publications Ltd. All Rights Reserved

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