Strategies of Lingnan Regional Culture Applied for the Development of Urban Commercial Complex - A Case Study from Foshan

Abstract:

Currently, city complex building forms are too similar with the lack of thematic characteristics, especially the architectural space matching with Lingnan culture design. City commercial space to generate new changes to stimulate the use of geographical and cultural resonance should not only meet the people's inner needs, but also commercial needs, combined with the urban cultural, geographical, consumer psychology and other factors in order to promote Lingnan culture image in the urban commercial complex space.

• Periodical: Advanced Materials Research (Volumes 1079-1080)
• Pages: 436-439
• DOI: https://doi.org/10.4028/www.scientific.net/AMR.1079-1080.436
• Online since: December 2014
• Authors: Jun Lin Zhou, Ling Feng Xie
• Keywords: Commercial Complex, Common Art, Consumption Psychology, Humanity, Lingnan’s Region Culture

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