A Study of Creative Artworks of Picture Books with Tableware Colored Using Mixed Media

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The purpose of this study is to complete the creative artworks colored using mixed media for the picture books which come as free gifts with the children’s tableware by cooperating with companies in central Taiwan. The personification method was applied to the story marketing design to create a leading character, Baby Cow, with western imagery and eastern quality. The pictures were drawn by hands because it is warm and may imply children’s healthy and vigorous qualities. The design also focuses on several good friends of the leading character, with season changes and corresponding outdoor activities. Moreover, the researcher asked a class teacher from a technology university to guide her students from the design department to make their creative artworks for picture books through group discussions. The results of their designs not only solved the companies’ designing problem but also met the expected goal. And students were able to get to know the industry earlier. The purpose of combining practices with theories for curriculum learning was achieved. And the teacher had learned more about the practical aspect, which helped to improve her professional knowledge.

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177-181

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February 2011

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© 2011 Trans Tech Publications Ltd. All Rights Reserved

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