An Analysis of the Strategy of Product Platform

Abstract:

Product platform is a set of subsystems and interfaces that form a common structure from which a stream of related products can be efficiently developed and produced. Core capability is a key driver for successful product platform development and core technology is the basis of all competitive strategies for high-tech enterprises and their products, and the core products supported by it is the physical embodiment of core competence.

• Periodical: Advanced Materials Research (Volume 267)
• Pages: 230-233
• DOI: https://doi.org/10.4028/www.scientific.net/AMR.267.230
• Online since: June 2011
• Authors: Ai Hua Wu, Tian Fu Li
• Keywords: Core Product, Core Technology, Product Platform, Strategy

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