Study on Evaluation of the Airlines' Competitiveness with Applications in China

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Abstract:

This paper builds a competitiveness index system for airlines, utilize the thought way of Extenics and AHP, apply matter-element model into the competitiveness of airlines and conduct evaluation and analysis on the competitiveness level of sixteen domestic and foreign airlines which are relatively good. This approach reflects the competitive rating, advantages and disadvantages of airlines’ competitiveness within the evaluation range. Through the evaluation analysis, this paper shows that the competitiveness level of China's four major airlines is in a middle place compared with the competitive level of United States, Europe and other developed countries and needs to be further enhanced through improving management and other measures

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165-169

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January 2012

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© 2012 Trans Tech Publications Ltd. All Rights Reserved

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