Railway Passenger Customer Segmentation Method Based on User Preferences

Zheng Hao

doi:10.4028/www.scientific.net/AMR.850-851.1028

Paper Titles

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Weighting Method of Indicators for Safety Management System Assessment
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Construction and Application of SPA Based Safety Management System Assessment Model
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Railway Passenger Customer Segmentation Method Based on User Preferences
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Study on the Strategy-Oriented Enterprises Comprehensive Budget Management System
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An Empirical Study of Political Connections and SME Credit Financing: Evidence from Chinese Listed Companies
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An Empirical Analysis on BOLL Expert System Based on Maximum Income
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Analysis of Combined Activity in Collaborative Information Seeking Based on Game Theory
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HomeAdvanced Materials ResearchAdvanced Materials Research Vols. 850-851Railway Passenger Customer Segmentation Method...

Railway Passenger Customer Segmentation Method Based on User Preferences

Abstract:

This paper uses the clustering model SOM-Kmeans two segment to cluster the users on railway ticket selling system. First, it describes the types of customer segmentation and the general segmentation steps, then introduces the definition of user preferences, at last on the basis of calculation steps of SOM-Kmeans two segment algorithm, the customer segmentation model and algorithm is given based on user preferences.