Research on Digital Media Technology in the Folk Art Design

Abstract:

Digital Media Art and Design is based on a visual art, design, computer graphics and media technology intersect science disciplines of digital media. Meanwhile it is also the product of the combination of the rapid development of information technology and the arts. Through the application of Digital Media Art and Design, it not only brings innovations for modern visual communication art and design but also provides a rich form of expression and communication carriers for the folk art design, which makes it rise from the traditional to the digital level, process level. This kind of design innovates an innovative style. The elements of art and culture with national spirit got the better show in digital media technology, which makes the folk art entered its post-modern stage enter its post-modern stage, and no longer presents the main characteristics of a single.

• Periodical: Advanced Materials Research (Volumes 926-930)
• Pages: 2550-2553
• DOI: https://doi.org/10.4028/www.scientific.net/AMR.926-930.2550
• Online since: May 2014
• Authors: Yan Zhao, Xu Guang Yang
• Keywords: Art Form, Design, Digital Media Art, Folk Art

References

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[3] J.Y. Gu: Digital Art Forum, (Zhejiang People Press, In Chinese 2002).