Evaluation of the E-Commerce Website Based on ANP

Abstract:

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The index system of the E-commerce websites is qualitative, but almost all of them are lack of weights. This paper built a reasonable index system and used the decision-making method ANP to improve the traditional evaluation method. Theoretical foundations and application process of ANP were discussed; dependence and feedback among indices were analyzed. A case study was done by using the Super Decisions software, the result of which can be used for decision-makers.

Info:

Periodical:

Key Engineering Materials (Volumes 439-440)

Edited by:

Yanwen Wu

Pages:

743-748

DOI:

10.4028/www.scientific.net/KEM.439-440.743

Citation:

B. Z. Li et al., "Evaluation of the E-Commerce Website Based on ANP", Key Engineering Materials, Vols. 439-440, pp. 743-748, 2010

Online since:

June 2010

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Price:

$35.00

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