Evaluation of the E-Commerce Website Based on ANP

Bao Zhu Li; Ran Bi; Qing Zhang

doi:10.4028/www.scientific.net/KEM.439-440.743

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HomeKey Engineering MaterialsKey Engineering Materials Vols. 439-440Evaluation of the E-Commerce Website Based on ANP

Evaluation of the E-Commerce Website Based on ANP

Abstract:

The index system of the E-commerce websites is qualitative, but almost all of them are lack of weights. This paper built a reasonable index system and used the decision-making method ANP to improve the traditional evaluation method. Theoretical foundations and application process of ANP were discussed; dependence and feedback among indices were analyzed. A case study was done by using the Super Decisions software, the result of which can be used for decision-makers.

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Periodical:

Key Engineering Materials (Volumes 439-440)

Pages:

743-748

DOI:

https://doi.org/10.4028/www.scientific.net/KEM.439-440.743

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Online since:

June 2010

Authors:

Bao Zhu Li, Ran Bi, Qing Zhang

Keywords:

Analytic Network Process (ANP), E-Commerce (EC), Evaluation Index

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