Through the "Cottage" Prospects of Chinese Design

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Abstract:

With the recent years, the rise of cottage, as a projection of the different forces, takes advantage of the current main market of electronic products in China with the characteristics of strong imitation, rapid production and civilian population, moreover,it shows a low-input high return phenomenon.Cottage that mainly actives in the Guangdong area has the trend to expand inland, it does not have their own brand, and mainly imitates the well-known brands of electronic products to thrive.It stimulus the design from the negative aspect,and wants to reverse the design of stagnation with distorted position.Its' rise means that China is undergoing a qualitative change in the design and further affecting the development of the design industry,which would lead the design into a new industry.

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Periodical:

Materials Science Forum (Volumes 697-698)

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750-753

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September 2011

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© 2012 Trans Tech Publications Ltd. All Rights Reserved

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