The Influence of Corporate Culture on the Core Competitiveness in China’s Small and Medium-Sized Commercial Banks

Abstract:

The small and medium-sized commercial Banks in the financial system reform in our country plays a very important role, enterprise culture construction is one of the important factors that influence its core competitiveness. To strengthen the construction of enterprise culture, enhancing core competitiveness of small and medium-sized commercial banks focus to strengthen the cohesion, innovation of commercial Banks,to control and influence.Small and medium-sized commercial banks can continue to strengthen enterprise innovation power,quick to adapt to changes in industry environment;Establish the advanced mechanism of choose and employ persons, the "people-oriented" enterprise values; Establish a good brand image, enhance the social influence of establishing effective enhance the core competitiveness of enterprise culture cultivation.

• Periodical: Applied Mechanics and Materials (Volumes 644-650)
• Pages: 6083-6086
• DOI: https://doi.org/10.4028/www.scientific.net/AMM.644-650.6083
• Online since: September 2014
• Authors: Feng Ge Yao*, Tian Hang Wang
• Keywords: Core Competitiveness, Corporate Culture, Medium-Sized Commercial Banks, Small Commercial Banks

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