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Comparison Research on the Structural Elements of Two Business Models with the Different Performance Level
Abstract:
This paper identifies structural element differences between the business model(BM) with relatively high-level performance and BM with relatively low-level performance through comparison of two cases of the BM with relatively high-level performance and two cases of the BM with relatively low-level performance in terms of ten aspects such as cost structure, revenue mechanism, value proposition, target market, competitive strategy, value configuration, value network, entrepreneur team, capital structure and core competence.
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1-4
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March 2011
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© 2011 Trans Tech Publications Ltd. All Rights Reserved
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