Research on Conversion Utility of Competitive Monitoring Information in Enterprise’s Strategy Decision-Making

Abstract:

Information is inseparable from decision. Competitive information is crucial for enterprise’s strategy decision-making. But in the process of competitive monitoring how to use information effectively is the problem that intelligence workers and decision makers face. According to the research on the relation between competition monitoring and strategy decision-making, this paper puts forward information conversion model from monitoring to decision-making, and establishes the utility evaluation system of information conversion, then provides the train of thought about effective evaluation of strategy decision-making for enterprise to implement strategy decision-making accurately.

• Periodical: Advanced Materials Research (Volume 320)
• Pages: 505-511
• DOI: https://doi.org/10.4028/www.scientific.net/AMR.320.505
• Online since: August 2011
• Authors: Hui Zhi Zou, Hai Wei Zhou, Shuai Yan
• Keywords: Competition Monitoring, Information Conversion, Strategy Decision-Making, Utility Evaluation

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