Influence of Color and Style on Clothing Identification

Article Preview

Abstract:

This study is aimed to investigate how color and style influence clothing identification. 60 undergraduate students participated in this study, and a behavioral experiment was carried out to identify colored / achromatic Formal Dress (FD), Casual Wear (CW) , Sports Wear (SW) and Business Wear (BW). The findings were as follows: (1) while color had no significant influence on clothing identification, the style had an obvious influence on it, which showed that the accuracy of identifying FD was the highest and the accuracy of identifying BW was the lowest; (2) color had little influence on identification speed, but the style had a great influence on it; (3) women performed better in clothing identification than men did.

You might also be interested in these eBooks

Info:

Periodical:

Pages:

689-693

Citation:

Online since:

September 2011

Export:

Price:

Permissions CCC:

Permissions PLS:

Сopyright:

© 2011 Trans Tech Publications Ltd. All Rights Reserved

Share:

Citation:

[1] Information on http://wenku.baidu.com.

Google Scholar

[2] X. Ke, X.J. Bai and N. Sui: Psychological Science, Vol.31 (2008), p.336

Google Scholar

[3] X.T.Ou-yang, D.G. Li, Q.Y. Hong, and S.X. Gao: Acta Biophysica Sinica, Vol.7 (1991), p.571

Google Scholar

[4] A. Hanna and R. Remington: Memory & Cognition, Vol.24 (1996), p.322

Google Scholar

[5] S. Shi: Journal of Donghua University (Social sciences), Vol.3 (2003), p.45

Google Scholar

[6] L.H. Wurm, G.E. Legge and L.M. Lesenberg: Human Perception and Performance, Vol.19 (1993), p.899

Google Scholar

[7] X.F. Jiang, G.L. Liu, F. Qin and S.S. Wang: 2010 Sixth International Conference on Natural Computation, (2010), p.(1979)

Google Scholar

[8] A.T. Liu, et al.: Neuroscience Letters, Vol.469 (2010), p.405

Google Scholar